Soft Cups: To Wire or Not to Wire — Johnny Lingerie

Soft-cup bras (underwire-free) constitute only a small percentage of bra sales in the US, while other nations utilize this option with a much higher frequency. Why is that? Here we discuss, with LInda the Bra Lady of Linda

An industry insider with a passion for what makes women feel beautiful

Second Skin fabric inside and out for the softest, most comfortable bra you've ever worn.Wireless lightly lined pad provides lightweight

Second Skin Lightly Lined Wireless Bra

Go Nude — Johnny Lingerie

Bra Fit Guide, Bra Size Quiz

Bra Fit Guide, Bra Size Quiz

Buy Bali One Smooth You Underwire Full Coverage Bra Df0084 at today and Get Your Penney's Worth. Free shipping available

Bali One Smooth You Underwire Full Coverage Bra Df0084

Girls' Spaghetti Strap Sport Bra, 3 Pack

Maison Marlies - Marlies Dekkers lingerie

Joey Macon Silky Charmeuse Satin Soft Bralette Brief

Waffle Knit Jayna Bralette

Non-Wire – Top Drawer Lingerie

Melinda G tee - shirt Soft - Cup Nursing Bra – TummyStyle

Un-Wired! - Lingerie Briefs ~ by Ellen Lewis

Jockey® Wire-Free Full Coverage RealFit® Bra

Long-lasting support CAN feel great—and here’s the proof! Designed for round-the-clock comfort, the Jockey® Cushion Wire Moderate Coverage T-Shirt Bra

Jockey Cushion Wire Moderate Coverage T-Shirt Bra