SAXX Underwear Launches 1st Immersive Shop-in-Store at Hudson's Bay Flagship in Toronto [Interview/Photos]

The pandemic put an earlier launch on hold for the brand which is now looking to open more retail locations in Canada.

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Saxx Men's Underwear - Vibe Super Soft Trunk Briefs with Built-in Pouch Support - Underwear for Men,Navy,X-Small : : Clothing, Shoes & Accessories

A new immersive shopping experience is coming to Toronto - View the VIBE Toronto

Are you in Toronto? Come check out our geometric ball installation AKA our first ever SAXX shop. Find us at @hudsonsbay Queen Street (176

SAXX Underwear® Life Changing Men's Underwear Canada

Kevin Gomes on LinkedIn: Holman partners with Hasbro to create Nerf experience

SAXX Underwear Runners' Choice Waterloo

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Ladies and gentlemen: presenting our very own kingdom within the World's Largest Men's Underwear Department. SAXX is now available at

A pair of SAXX underwear could be yours! 🙌🏻 Just watch this

SAXX Underwear® Life Changing Men's Underwear Canada

Retail Insider on LinkedIn: SAXX Underwear Launches 1st Immersive Shop-in- Store at Hudson's Bay…

Kevin Gomes on LinkedIn: Holman partners with Hasbro to create Nerf experience