What defines China's Gen Z consumers?

From patriotic spending to clothes as self-expression, Vogue Business in China conducted a survey to uncover the changing cultural values and shopping habits of this new generation of consumers.

How can creativity win GenZ and low-tier city consumers

China Gen Z marketing insights - Understanding China's Gen Z: Here's what marketers need to know

Alibaba Group on X: Understand the different types of Chinese

What Drives the Consumption Decisions of China's Gen Z?

Chinese Gen Z Tastes in Jewellery are Evolving, Noble metals see a Rise in Popularity - Fashion China

Seminar online & offline: Navigating the Next Wave: Understanding Gen Z Consumer Behavior in China, Jan.16th

Gen Z, Page 3

Catelyn Poorman on LinkedIn: #csr200

Opinion China's Generation Z: All you need to know about

China's Gen Z are coming of age: Here's what marketers need to know