Hanes undies gets a colorful redesign to win over Gen Z

Hanes is known for its classic whites. Can its colorful new Hanes Originals line sell the brand to a new generation? For more than a century, Hanes has supplied Americans with reliable—albeit, slightly boring—underwear. But as Gen Z starts to buy their own bralettes and briefs in the aisles of Target and Walmart, Hanes is […]

Alvin Chow on LinkedIn: Check out Addison Rae's first post as an influencer for the Hanes…

Hanes Women's Cotton 6pk Pp41as Hipster Briefs - Colors May Vary : Target

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Sandeep Bakare posted on LinkedIn

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Alvin Chow on LinkedIn: E5 Transactional vs. Emotional Brand Experiences feat. Hanesbrands'…

Underwear on the Rise Amid Pandemic

Alvin Chow on LinkedIn: Check out Addison Rae's first post as an influencer for the Hanes…

Sandeep Bakare posted on LinkedIn

油井宣輝 on LinkedIn: In 2023, Brands Will Put a Bigger Focus on Ensuring They Don't Get…

Underwear on the Rise Amid Pandemic